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Guardian Scales Back Festival Presence

25th March 2010
GlastoEarth Exclusive

After five years of serving up coffee, cakes and cool new bands, the Guardian Lounge bows out for this year's festival. 

The change comes amid growing difficulties in the newspaper industry, with GMG's Guardian News and Media division losing £57m in 2009.

Between 2004 and 2009, the newspaper's airy tent offered a highbrow retreat in the busy hub of the festival, close to the Pyramid stage.

Showcasing some of the best up and coming acts in contemporary music, the modest venue consistently punched above its weight - with intimate performances from artists including Elbow, the White Lies (pictured), and Mercury award winner Speech Debelle.

The Guardian will continue as media sponsor of the festival.

Taking the location vacated by the Guardian Lounge will be a karaoke themed venue Cocktails and Dreams, which - as well as singalong sessions and fancy dress fun - is also expected to feature live acts and DJ sessions, and will include its own bar.

In other changes this year, the festival will introduce a new Blues and Jazz stage, being run by House of Mercy. The organisers also recently confirmed that the Leftfield stage will return, first reported exclusively by GlastoEarth shortly before the 2009 festival. A substantial expansion of the late night area is also under way, with a new area opening up in Clapps Ground - formerly crew camping.

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Article (C) GlastoEarth 2010. Photo by Crouch 24/7, Flickr. Used under Creative Commons Licence.

Updated 26/3/2010: Confirmation of Guardian sponsor status, updated details on performances & bar at Cocktails and Dreams.